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You must have seen Mr. Beast’s videos if you use YouTube! Mr. Beast is unquestionably the most popular YouTuber that is adored by Gen Z and millennials, with videos presenting giveaways, competitions, and prizes worth millions of dollars!
But there is one thing that everyone finds fascinating: How does he manage to offer such massive giveaways? and How much does Mr Beast make per video?
I will be talking about this “Mr. Beast’s multimillion-dollar video” and understand the system’s inner workings!
Jimmy Donaldson, better known by his YouTube alias “Mr. Beast,” hailing from North Carolina, is one of the richest YouTubers of all time raking in millions of dollars with his YouTube channel.
According to Forbes, Mr. Beast earned a whopping $54 million in 2021 as his YouTube video garnered 10 billion views, double from the previous year – about $10 million more than No. 2 earner Jake Paul!
As revealed by Celebrity Net Worth, Jimmy Donaldson is projected to make anywhere between $3 million and $5 million every month and Mr. Beast’s net worth is predicted to be a whopping $100 million.
But the question that is most asked on the internet that even find intriguing is how did he come by such stage-worthy figures at such a young age of 23? Crowned as the “Creator of the Year” at the 11th Streamy Awards, Mr. Beast’s unique touch to the videos that stream various giveaways, competitions, and various contests is the reason behind his immense success on the network!
Not only does Jimmy give out millions of dollars to the needy, but he also does a lot of good for the environment. Winning more hearts with such noble deeds was his drive to plant 20 million trees with Team Trees (hashtagged #TEAMTREES), which successfully gathered $20 million USD before the beginning of 2020.
YouTube ads, which play before, during, and after videos (similar to commercials on traditional TV), are a key contributor to Mr. Beast’s monstrous YouTube earnings!
Apart from this, from various reports, it is claimed that MrBeast makes over $2 million minimum via sponsorships, brand deals, and brand endorsements!
Considering a number of criteria and indicators, Mr. Beast’s estimated earnings for each video range between a whopping half a million and one million dollars!
YouTube pays creators on a cost-per-thousand view (CPM) basis, meaning that they can make anywhere from $3 to $10 for every thousand views their videos receive.
To its creators, YouTube reportedly pays 68% of its YouTube ad revenue, as reported by Influencer Marketing Hub. On average, videos make 18 cents for each ad view, or $18 for every 1,000 ad views, and roughly $4 to $5 per 1,000 video views.
Now, if we consider Mr. Beast’s most popular video, “$456,000 Squid Game in Real Life!”, the video, which has been viewed over 314 million times, has earned over $1 million at a rate of $4.50 per 1,000 views.
Therefore, the revenue generated by each of Mr. Beast’s videos is based on how many viewers it receives over time.
It’s tough to put a precise number on how much Mr. Beast makes every day, but taking into account all of his stats, it’s reasonable to conclude that he pulls in at least $100,000 every day, just from his YouTube channels.
If I consider all of his other income streams, such as those from merchandising, Beast Burger, Feastable, and countless others, this number could be much higher.
Mr. Beast reportedly earns about $6 million from his merchandise and between $7000 and $21,000 each day from the sale of Mr. Beast Burgers!
The wonderful aspect of Mr. Beast’s revenue strategy and business model is that he reinvests the money he makes from his videos into the creation of new content. I’d say that this provides Mr. Beast with an excellent opportunity to direct his funds in the most beneficial manner possible.
Wait a minute… Did anyone say “subscribers”? Well, if attracting a large subscriber list is an art, then Mr. Beast must be the Picasso of the industry!
The first appearance of Mr. Beast on YouTube was in 2012, and it impressively reached its first 100,000 subscribers in 2017! Since then, there has been a consistent upward trend in its subscriber graph!
Mr. Beast presently rules the YouTube platform with videos that pique viewers’ interests and keep them glued to their mobile devices, with over six channels including Beast Reacts, MrBeast Gaming, MrBeast 2 (formerly MrBeast Shorts), and a philanthropy channel, Beast Philanthropy, and more than 25 billion views over six channels!
The main channel of Mr. Beast presently has 117 million subscribers as of November 15, 2022, shattering all previous records and overtaking PewDiePie and Dude Perfect as the channel with the most subscribers.
When you take into account all of Mr. Beast’s channels together, he has over 177 million devoted subscribers, which places him among the most popular social media content creators working today.
All of this indicates that this American YouTuber, Mr. Beast, has unquestionably grasped the concepts that underpin the operation of the entire YouTube ecosystem and has mastered it like nobody else!
These staggering numbers show that Jimmy Donaldson is the real YouTube star and has a clear understanding of, and has streamlined, his business operations, making his YouTube channels into literal cash cows.